The restoration prepares the first Christmas without restrictions in three years
Restoration faces an end to the year with an unrestricted Christmas in which reservations advance at a very good pace and it is expected to exceed the figures for 2019 when more than 3,250 million euros were invoiced. The negative side, concern about rising costs, especially energy costs, the origin of the protests scheduled for next week. Demand forecasts are very high, despite the inflationary scenario that reduces the available budget of consumers whofor now, they do not give up their moments of enjoyment, as confirmed by the Hospitality employers of Spain and endorsed by specialized consultants and businessmen.
According to the expert from the NPD consultancy, Edurne Uranga, the consumer faces this fall and winter season “still missing certain occasions of social consumption”, such as lunches and dinners with friends. However, his intention is to recover these meetings, because according to the study ‘Sentiments’ of this consultancy, 78% of those surveyed say they will increase meals away from home and 63% will do the same with dinners in the coming months.
All the data on spending on eating and drinking away from home are already above those of 2019, the last pre-pandemic exercise, specifically, with a rise of 2% more in July, a 5% in August and 3% in September 2022, according to NPD studies. For this reason, at best, “a slight adjustment” in total spending is expected in November and December, but “in no case are there expectations of sharp falls,” adds Uranga.
In this context, the first Christmas of the last three years will take place without mobility restrictions or capacity limitations, emphasizes the expert, who recalls that in 2021 it was initially presented very well “but finally there were many social lunches/dinners that were canceled due to omicron”. There are positive expectations, therefore, for a December in which the consumer will recover the social celebration lunches and dinners until reaching a turnover in the restoration as a whole “similar” to that of 2019: 3,250 millions of euros.
The hospitality industry facing “bad omens” for the fall
In statements to Efe, the president of the Hospitality Association of Spain, José Luis Yzuel, points out that the behavior of the client of the almost 200,000 bars and restaurants in Spain “still very good” despite the “very bad omens” for after the summer. Billing continues to advance, 2.6% according to the latest data from the National Institute of Statistics for August compared to the 2019 financial year, although some changes in consumption are being noted due to price increases such as the reduction of the ticket medium.
reservations they are also having a good behavior and, a little less than two months before the key dates of the Christmas holidays, there are already establishments with the full sign, he says. And although he believes that the beginning of the year will be tough, clings to resilience and adaptation of a sector that has just healed its wounds after two years of the pandemic.
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