WBAY to broadcast Milwaukee Bucks games

MILWAUKEE, Wis. (WBAY) – The Milwaukee Bucks are returning to free, broadcast television. WBAY-TV is proud to be one of the “Fan-tastic TV” affiliates in a Midwest network that will carry ten Milwaukee Bucks games free, over-the-air, across Wisconsin and portions of Illinois and Iowa.

In an innovative deal structure, TV stations owned by Weigel, Gray Television, Morgan Murphy Media, and TEGNA will broadcast the games.

Lisa Byington, Marques Johnson and Steve Novak will be on the call for all ten Bucks broadcast games, plus pregame and postgame coverage. Melanie Ricks will report from the sidelines. Pregame shows start 30 minutes before each game.

The Fan-tastic TV network includes WBAY’s Gray Media sister stations WEAU and WECX serving Eau Claire and La Crosse, and WSAW and WYOW in Wausau. Weigel TV stations in Milwaukee and Racine, WDJT, WMLW, and WYTU; Morgan Murphy Media’s WISC in Madison; and TEGNA’s WQAD serving Davenport, Rock Island and Moline.


All times Central. Pregame shows start 30 minutes before each game.

  • Friday, Feb. 23: at Minnesota Timberwolves, 9 p.m.
  • Friday, March 1: at Chicago Bulls, 9 p.m.
  • Monday, March 4: vs. Los Angeles Clippers, 7 p.m.
  • Friday, March 8: at Los Angeles Lakers, 9 p.m.
  • Wednesday, March 20: at Boston Celtics, 6:30 p.m.
  • Thursday, March 28: at New Orleans Pelicans, 7 p.m.
  • Wednesday, April 3: vs. Memphis Grizzlies, 6:30 p.m.
  • Friday, April 5: vs. Toronto Raptors, 7 p.m.
  • Wednesday, April 10: vs. Orlando Magic, 7 p.m.
  • Friday, April 12: at Oklahoma City Thunder, 7 p.m.

Games will be broadcast on WBAY-TV 2.1 or on its subchannel WBAY 2.3, pre-empting The 365 programming.

“We’re thrilled to reach Bucks fans on broadcast television stations,” Peter Feigin, president of the Bucks and Fiserv Forum, wrote in a statement. “Over-the-air is an easy and affordable way for Bucks fans to watch our games and we’re excited to work with a fan-first team of broadcasters, led by Weigel along with Gray, Morgan Murphy and TEGNA to make them widely available.”

The games were initially part of a distribution agreement between the NBA and Bally Sports Wisconsin’s parent company, Diamond Sports Group.

“We are thrilled to offer the Bucks fans in Green Bay, Eau Claire, La Crosse, Wausau, and nearby areas the chance to watch these ten games for free. This is a fantastic opportunity for Gray stations WBAY/WBAY 365 in Green Bay, WYOW/WSAW in Wausau and WEAU/WECX in Eau Claire-La Crosse to provide complete access to these Bucks games, regardless of how you watch TV,” said Matt Moran, senior managing vice president for Gray Television.

“As a result of broadcasters working together as a team in service to viewers, sports fans across the region will have an easy and affordable way to watch Bucks basketball games on over-the-air television. The broadcast sports model is a fantastic media platform for teams, for leagues, and most importantly, for all sports fans,” said Evan Fieldman, executive vice president of Weigel. “Weigel is grateful to announce this collaboration with the Bucks and bellwether broadcast companies throughout Wisconsin and the Midwest.”

First appeared on www.wbay.com

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